Bose has officially introduced its new Lifestyle Collection, a premium home audio lineup featuring three products designed to work independently or together as a complete entertainment system. The collection includes the Lifestyle Ultra Speaker, Lifestyle Ultra Subwoofer, and Lifestyle Ultra Soundbar, combining premium design with advanced audio technologies for music, movies, and smart home use.
Pre-orders are now open through Bose’s official website, with availability beginning May 15.
Lifestyle Ultra Speaker Delivers Big Sound in a Compact Design
Priced at $299, the Lifestyle Ultra Speaker is the most affordable entry in the new lineup. Despite its compact size, Bose equips it with three drivers, including two front-facing drivers and one upward-firing driver to create a wider, more immersive soundstage.
The speaker features TrueSpatial and CleanBass technologies to enhance audio performance, while stereo pairing support allows users to connect two speakers for a richer listening experience.
Bose is also offering a premium Driftwood Sand edition featuring a solid oak base for $349.
Lifestyle Ultra Subwoofer Adds Powerful Low-End Performance
The Lifestyle Ultra Subwoofer, priced at $899, is designed to complement both the Lifestyle Ultra Speaker and the Lifestyle Ultra Soundbar.
It delivers deeper, cleaner bass while maintaining clarity even at higher volume levels, making it ideal for music playback and cinematic audio experiences.
Lifestyle Ultra Soundbar Brings Dolby Atmos to the Living Room
Leading the collection is the Lifestyle Ultra Soundbar, priced at $1,099. It marks Bose’s first major soundbar redesign in more than a decade.
The soundbar features nine drivers, including two upward-firing speakers and dual PhaseGuide units, enabling Dolby Atmos support and immersive three-dimensional audio without requiring additional surround speakers.
For TV viewing, Bose includes SpeechClarity technology to improve dialogue, while CustomTune automatically adjusts audio performance based on the room’s acoustics.
Broad Streaming and Smart Assistant Support
All three Lifestyle Collection products support popular wireless streaming platforms, including:
- Apple AirPlay
- Google Cast
- Spotify Connect
They also feature built-in Alexa+, allowing users to control music playback and compatible smart home devices using voice commands.
Bose Expands Its Premium Home Audio Strategy
With the Lifestyle Collection, Bose is targeting buyers looking for premium home audio without compromising on aesthetics. The company’s support for cross-brand multiroom audio grouping also improves compatibility with broader smart home ecosystems, making the new lineup more flexible for users with mixed-brand setups.
The Lifestyle Collection represents Bose’s latest effort to strengthen its position in the increasingly competitive premium home audio market by combining elegant design, immersive sound, and modern smart features.
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